Services — 04
Full-scale event planning and production — from event conception through execution, taking you from intimate dinners to large-scale activations that become cultural conversation.
The Discipline
Great events start with event conception — a sharp idea before a single invitation goes out. Our event planning turns that idea into a moment people remember, with every detail engineered to land in the room and far beyond it.
From experiential events to red carpet moments, we produce at every scale — across entertainment, fashion, beauty, lifestyle, and culture. The goal is never just a guest list; it's a moment that becomes cultural conversation.
The production history runs the cultural calendar — activations tied to the Golden Globes, Cannes, Paris Fashion Week, New York Fashion Week, and Coachella — alongside work with hospitality and nightlife names like Soho House, sbe, The Ned NoMad, and Resorts World. When the format calls for it, that extends to live virtual events as well.
Purpose is a recurring thread. Founder Ali Lasky created CharityGala.online, and the agency partners with Race to Erase MS, Rhonda's Kiss, UNICEF, and amfAR — most recently producing the Rhonda's Kiss Kiss for Comedy fundraiser at The Civilian Hotel during New York Fashion Week in September 2024.
What's Included
The idea before the invite — concept development, logistics, and end-to-end event planning that turns a brief into a moment.
Immersive experiential events and brand activations that put audiences inside the story — and give them a reason to share it.
Red carpet events and film premieres produced for the room and the cameras — arrivals, press lines, and the moments that travel.
Charity galas and film festivals as signature formats — high-touch productions that pair purpose and prestige with flawless execution.
Events are where the agency's four disciplines converge. The names on the carpet are booked and wrangled in-house, the press line is run by the same media relations team that will place the coverage, and the creators posting from inside the room were matched to the brand by the same people who wrote the brief. From Los Angeles to New York City, a produced moment is never just a party — it's a story built to travel.
FAQ
The Influence produces at every scale — intimate dinners, red carpet events, film premieres, film festivals, charity galas, experiential events, and large-scale brand activations. Event conception through execution is handled by one team, across entertainment, fashion, beauty, lifestyle, and culture.
Yes. Red carpet events and film premieres are produced for the room and the cameras — arrivals, press lines, and the moments that travel. Because talent booking and media relations sit inside the same agency, the names, the coverage, and the production run as one operation.
Yes — charity galas are a signature format. Founder Ali Lasky created CharityGala.online, and the firm partners with Race to Erase MS, Rhonda's Kiss, UNICEF, and amfAR. Recent work includes the Rhonda's Kiss Kiss for Comedy fundraiser at The Civilian Hotel during New York Fashion Week in September 2024.
Primarily in Los Angeles and New York City, from a headquarters on the Sunset Strip. The team's production history tracks the cultural calendar — activations tied to the Golden Globes, Cannes, Paris Fashion Week, New York Fashion Week, and Coachella.
Yes. Talent booking is one of the agency's four core services, with direct access to actors, musicians, athletes, and creators. Event production and talent booking run as one team, so appearances, hosting, and guest moments are secured and wrangled alongside the production itself.
Tell us about the brand. We'll bring the influence.